Connect Sif to let StoreClaw use authorized Amazon keyword, market, traffic, and advertising data in your conversations. This guide explains how to obtain a Sif Token, authorize the Sif connector, verify the connection, and resolve common connection issues.
In the current version, the Sif connector is managed through the corresponding Plugin. Install the Sif Plugin first, then complete authorization from the Plugin detail page.
What Is Sif
Sif is an AI-powered operations platform for Amazon sellers. It provides capabilities such as keyword research, market analysis, traffic diagnosis, and advertising analysis.
After connecting Sif, StoreClaw can use authorized Sif data to support Amazon market research and operational decisions.
When to Use Sif
Sif is a good fit for workflows such as:
- Evaluating keyword demand, growth trends, seasonality, and market entry opportunities.
- Comparing keyword competition, traffic contribution, and competitor concentration.
- Diagnosing changes in Listing traffic, including organic, advertising, and brand traffic.
- Reviewing advertising performance across Campaigns, Ad Groups, and keywords.
Before You Begin
Make sure you have:
- A Sif account.
- Access to Sif MCP services.
- Sufficient Sif MCP credits.
- Permission to install and authorize Plugins in StoreClaw.
Connect Sif to StoreClaw
Complete the following three steps.
Step 1: Open Sif Key Management
- Open the Sif MCP Key Management page.
- Log in to your Sif account.
- Select Key Management from the left menu.
- If MCP services are not enabled for your account, open the Subscription page and complete the required subscription first.
Step 2: Copy Your Sif Token
- Find the Key on the Key Management page.
- Click Copy Key.
- Confirm that the copied value starts with
Sifmcp. - Copy only the key itself. Do not copy the Quick Integration URL.
Security: Treat your Sif Token like a password. Do not paste it into a StoreClaw conversation or include it in screenshots, support tickets, or public documents.
Step 3: Authorize Sif in StoreClaw
- Return to StoreClaw and open the Sif Plugin detail page.
- If the Plugin is not installed, click Install plugin first.
- On the popup page, paste the copied key into the Sif Token field.
- Click Authorize.
Verify the Connection
After authorization succeeds, the Sif connector appears as Connected on the Plugin detail page.
Create a new StoreClaw conversation before using Sif. Existing conversations may not immediately load newly authorized tools.
What You Can Do After Connection
After the connection is complete, you can send Sif-related requests directly in StoreClaw.
| Scenario | Example prompt |
|---|---|
| Demand analysis | Use Sif data to analyze the demand size, growth trend, and competition intensity of "dog puzzle toys", and determine whether the market is worth further validation. |
| Keyword comparison | Compare the search trends and competitive landscapes of "shower caddy", "bathroom organizer", and "adhesive shower shelf", then rank them by validation priority. |
| Market opportunity | Analyze the demand lifecycle, market competition, and main entry risks of "wireless meat thermometer". |
| Traffic diagnosis | Use Sif data to analyze the recent traffic changes for this Listing. Compare organic, advertising, and brand traffic, and identify the main reasons for the change. |
| Advertising analysis | Use Sif data to review the advertising performance of this ASIN. Compare Campaign, Ad Group, and keyword contributions, and identify the main opportunities for optimization. |
Disconnect or Reauthorize Sif
To disconnect Sif:
- Go to Settings -> My connectors in StoreClaw.
- Find the connected Sif account.
- Click Disconnect.
To use a new Sif Token:
- Disconnect the existing Sif connection.
- Return to the Sif Plugin detail page.
- Click Authorize.
- Enter the new Sif Token and complete authorization again.
If you suspect that the current token has been exposed, change or revoke it in Sif Key Management before reconnecting it to StoreClaw.
Connection Failed? Common Checks
| Symptom | Possible cause | How to fix it |
|---|---|---|
| Invalid Token error | The key was copied incompletely, contains extra spaces, or the Quick Integration URL was pasted instead | Return to Sif Key Management, click Copy Key again, and paste only the key starting with Sifmcp |
| Authorization page does not open | The browser blocked the popup | Allow StoreClaw to open popups, then click Authorize again |
| No Sif tools are available after authorization | The Plugin is not fully installed, the connector is not connected, or the current conversation has not refreshed | Confirm that the Plugin status is Installed and the connector status is Connected, then create a new conversation |
| Insufficient credits error | The Sif MCP credit balance is insufficient | Open the Sif MCP Credits or Subscription page and add credits |
| Calls fail frequently | Temporary Sif service limits, insufficient credits, or unusually frequent requests | Check the MCP credit balance, reduce request frequency, and contact Sif support if the issue continues |
FAQ
Q: Do I need to reconnect after changing the Sif Token?
A: Yes. Disconnect the existing Sif connection in StoreClaw, then return to the Sif Plugin detail page and authorize it again with the new token.
Q: Why can't I use Sif after a successful connection?
A: The current conversation may not immediately load newly authorized tools. Confirm that the Plugin status is Installed and the connector status is Connected, then create a new StoreClaw conversation and try again.
Q: How do I disconnect Sif?
A: Go to Settings -> My connectors, find the connected Sif account, and click Disconnect. If you suspect that the token has been exposed, change or revoke it in Sif Key Management before reconnecting it to StoreClaw.
Q: Where should I paste the Sif Token?
A: Paste the token only into the Sif Token field on the Sif Plugin Authorization page, which opens after you click Install Plugin. Do not paste it into a StoreClaw conversation.
Q: What should I do if the token is invalid?
A: Return to Sif Key Management and copy the key again. Make sure you paste only the complete key starting with Sifmcp, without spaces or the Quick Integration URL.