StoreClaw is an AI operations assistant for ecommerce teams. It helps you work more efficiently across analysis, product selection, marketing, store management, and growth strategy. By connecting store and channel data, invoking specialized skills, and using Scheduled Tasks when needed, StoreClaw supports common operational scenarios such as:
- Market analysis: Organize industry trends, competitor activity, and customer needs to support decision-making.
- Product selection and optimization: Identify promising products and improve listing information and pricing strategy.
- Marketing and content generation: Create ad copy, social content, and SEO/GEO materials.
- Store management: Review store status and handle operational work such as orders and inventory.
- Growth and business strategy: Use data to identify issues, uncover opportunities, and support growth decisions.
StoreClaw can also archive reports, charts, and other outputs from conversations as reusable business assets. For workflows that need to run repeatedly, you can configure them as scheduled tasks.
Problems StoreClaw Helps Solve
- Scattered data: After you connect stores or channels through Connectors, StoreClaw can analyze data from multiple platforms within the authorized scope.
- Repetitive execution: With specialized Skills, StoreClaw can perform concrete tasks such as brand social reviews, competitor research, and content drafting while reducing repeated manual work.
- Results that are hard to retain: Findings, charts, and strategy files created during conversations are archived automatically in the Library and can be reused later.
Core Modules
Connectors
Connectors authorize StoreClaw to access data from external platforms. Supported sources include ecommerce platforms such as Shopify, Amazon, and Genstore, social media platforms such as TikTok, Instagram, and YouTube, and marketing channels such as Gmail. After connection, StoreClaw can read data such as orders, inventory, advertising, and engagement within the authorized scope. See the Connectors documentation.
Channels
Channels let teams use StoreClaw from the communication tools they already work in or receive task results there. StoreClaw supports Slack, Discord, and Feishu. After a connection is established, you can mention @StoreClaw Bot in a channel to send instructions, or have scheduled task results delivered to a designated channel. See the Messaging Channels documentation.
Skills
StoreClaw provides specialized skills across market research, product selection and product management, marketing and content, store management, and business operations. Third-party and custom skills are also supported. See the Skills documentation.
Scheduled Tasks
With Scheduled Tasks, you can configure commonly used analysis or monitoring workflows to run on a recurring basis, with results delivered to a designated channel or archived in the Library. See the Scheduled Tasks documentation.
Quick Start
| What I want to do | Start here |
|---|---|
| Connect my Shopify store | Connect your first store |
| Install and use a skill | Activate your first skill |
| Set up automation | Scheduled social monitoring |
| Manage reports and files | Library |
FAQ
Q: Can StoreClaw replace an operations team?
A: No. StoreClaw is better suited as an operations support tool that helps teams handle repeated work such as organizing data, generating content, and running scheduled checks.
Q: Is my data safe?
A: StoreClaw connects to supported platforms over TLS-encrypted HTTPS interfaces and does not store account passwords. All data access requires your explicit authorization, and you can revoke that access at any time from the Connectors page.
Q: What size of seller is StoreClaw suitable for?
A: StoreClaw's modular design works across different business sizes, from independent sellers to multi-platform brand teams.
StoreClaw 是面向电商团队的 AI 运营助手，帮助您更高效地完成分析、选品、营销、店铺管理与增长策略等工作。通过连接店铺和渠道数据、调用专项技能，并在需要时配合定时任务，StoreClaw 可支持以下常见运营场景：
- 市场分析：整理行业趋势、竞品动态与用户需求，辅助决策
- 选品与商品优化：发现潜力商品，优化信息与定价策略
- 营销与内容生成：生成广告文案、社媒内容与 SEO/GEO 素材
- 店铺管理：查看店铺状态，处理订单、库存等运营事项
- 经营与增长策略：基于数据分析识别问题、发现机会并支持增长决策
StoreClaw 还可将对话中的报告、图表等产出归档为可复用的业务资产；对于需要重复执行的流程，也可以进一步配置为定时任务。
StoreClaw 解决的问题
- 数据分散：通过连接器连接店铺或渠道后，StoreClaw 可在授权范围内读取多平台数据进行分析。
- 执行繁琐：利用专项技能，StoreClaw 可以执行品牌社媒巡检、竞品调研、内容撰写等具体任务，减少重复操作。
- 结论难以沉淀：每次对话产生的分析结论、图表和策略文件，会自动归入资产库，可随时复用。
核心模块
连接器 (Connectors)
连接器用于授权 StoreClaw 访问外部平台数据。支持连接电商平台（Shopify、Amazon、Genstore 等）、社交媒体（TikTok、Instagram、YouTube 等）和营销渠道（Gmail）。连接后，StoreClaw 可在授权范围内读取订单、库存、广告、互动等数据。详见连接器文档。
消息渠道 (Messaging Channels)
消息渠道用于在团队常用的即时通讯工具中使用 StoreClaw，或接收任务结果推送。支持 Slack、Discord 和飞书：连接后可在频道中 @ StoreClaw Bot 发送指令，也可将定时任务的执行结果推送到指定频道。详见消息渠道文档。
技能 (Skills)
StoreClaw 提供覆盖市场调研、选品与产品管理、营销与内容、店铺管理、店铺经营等领域的专项技能，也支持接入第三方或自定义技能。详见技能文档。
定时任务 (Schedules)
通过定时任务，可将常用的分析或监控操作配置为定期执行，结果推送到指定渠道或归档至资产库。详见定时任务文档。
快速开始
| 我想做的事 | 从这里开始 |
|---|---|
| 连接我的 Shopify 店铺 | 连接第一家店铺 |
| 安装并使用技能 | 激活第一个技能 |
| 配置自动化任务 | 社媒定时巡检 |
| 管理分析结果和文件 | 资产库 |
常见问题
Q：StoreClaw 能替代运营团队吗？
A： 不能。StoreClaw 更适合作为运营辅助工具，帮助团队处理数据整理、内容生成、定时巡查等重复性工作。
Q：我的数据安全吗？
A： StoreClaw 通过 TLS 加密的 HTTPS 接口与各平台对接，不存储账号密码，所有数据访问均需经过您的明确授权，您可以随时在连接器页面撤销。
Q：StoreClaw 适合什么规模的卖家？
A： StoreClaw 的模块化设计适配不同业务规模，从独立卖家到多平台品牌团队均可按需使用。